Gone are the days when the nine-yard drapes, flowing anarkali suits, mirror-embellished lehenga cholis, and sherwanis were only a part of Indian ethnic wear. These uber classy outfits have attained global fame and are loved by people all over the world. Let us read about the top 5 reasons why Indian ethnic wear is going global.
1. Rich Cultural Heritage of Indian Ethnic Wear
Be it Indian ethnic wear for women or Indian ethnic wear for men, both reflect our country’s rich cultural heritage. Handloom fabrics like silk, regional embroidery such as phulkari and chikankari, combined with statement-making silhouettes like sarees, sherwanis, or kurtas, help you stay close to your roots and express your love for the rich tradition.
2. Designer Ethnic Wear and Modern Fashion
Such is the love for Indian ethnic wear globally that designers like Manish Malhotra, Rohit Bal, Anita Dongre, etc. have often been a part of International Fashion Weeks and received a lot of love and appreciation. Eminent personalities such as Priyanka Chopra, Beyonce, Aishwarya Rai, etc. have walked the red-carpet flaunting designer ethnic wear that left everyone in awe.
3. Global Presence of Indian Ethnic Wear Brands
Thanks to various e-commerce platforms, global shipping and growing social media, Indian ethnic wear brands can market their products globally. Be it plus size ethnic wear or ethnic party wear, boutique labels and direct-to-consumer brands are providing customised Indian ethnic wear for women as well as men. So, wearing a traditional Bandani lehenga for your sister’s wedding in Australia is no longer a Herculean task.
4. Versatile Nature of Indian Ethnic Wear
If you thought Indian ethnic wear is only apt for weddings and festivities, it’s time to get your facts right, my friend. Be it a formal occasion, a semi formal get together a casual outing, Indian ethnic wear fits every occasion, making you look stylish while providing maximum comfort. Not only this, but Indian ethnic wear is fit for men and women of all age groups and all sizes. So whether you are a size zero college-going girl or a size 14 grandmom, both ethnic party wear and Indian ethnic wear for plus size are available to make you look elegant and classy.
5. Easy Blend of Modern and Traditional styles
The amalgamation of modern cuts with traditional silhouettes is a seamless process that makes Indian ethnic wear more popular and loved all across the globe. Lehengas paired with blazers, sarees with corsets, and sherwanis worn with sneakers are examples of styles that blend perfectly, making you look attractive and stylish.
FAQs
Indian ethnic wear is becoming popular around the world because of its intricate craftsmanship, fine quality, and evergreen silhouettes.
The versatility and flattering nature of Indian ethnic wear, with rich fabrics, appealing hues, intricate work, and graceful styles, make it special.
No, Indian ethnic wear is also a good option for casual and semi-formal wear.
Indian ethnic fashion is highly inspired by Indian culture, with traditional motifs being used in weaves.
